Benefits of W3C compliance

The Worldwide Web Consortium (W3C) developed accessibility standards for all websites under the name Web Accessibility Initiative or WAI, so that every user can make use of the information presented regardless of physical attributes, viewing device or browser.

So, why conform?

• increased revenue - at least 10% of the population in most countries has disabilities.  Which company website wouldn't benefit from another 10% of customers through their door?


• enhanced online presence - a professional, easily accessible website will do wonders for your company's reputation and your brand


• improved search rankings - not many search engine users look beyond the first page of search results, and compliance will help get your website on that first page!


• faster navigation and download times for improved customer experience

So, what does this mean for the average website?

This PDF is a summary of the latest accessibility guidelines and basic compliance methods:  Summary of latest WAI guidelines 2008.  Hope you find it useful.